Around the Net
ROI Means Email Is Still Going Strong
- Mobile Marketing Watch, Wednesday, September 14, 2016 9:18 AM
The well-known Mark Twain quip — “The reports of my death are greatly exaggerated” — can now be used to describe what’s happening with email. Yes, email has taken a beating in the last decade as social media and mobile took off like rockets. But in fact, email remains “a growing, go-to channel for marketers.”
