Creative agency Supermoon has tapped a former partner
of Deutsch LA, Kyle Acquistapace, as its new president. He succeeds Supermoon’s founder Amir Haque who becomes CEO.
Acquistapace will handle day-to-day operations and business
development at Supermoon, which quietly rebranded from Tiny Rebellion late last year.
A 16-year veteran of Deutsch LA, most recently as partner and director of media and data strategy,
Acquistapace is credited with playing a crucial role in guiding Deutsch LA’s growth and culture. He joins Supermoon after a nearly year-long sabbatical from the agency business.
“Kyle’s take on leadership is hands-on and human, a perfect match for Supermoon,” Haque stated. “He’s a champion of a disciplined form of advertising: creative and
strategic, and always in the service of building a brand’s business.”
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The appointment is a reunion of sorts for Acquistapace--he joins three Deutsch LA veterans, who were
founding partners at Supermoon: executive creative director David DeRoma, director of strategy Jill Burgeson, and group account director Nicole Rowett.
“I wanted to help create
something great again, surrounded by passionate people who trust each other,” Acquistapace stated.
Supermoon focuses on so-called “second stage” brands that are moving
from startup to growth phase. Clients include Ancestry, Custom Ink, and Campbell’s Fresh/Bolthouse Farms. The agency has also completed two new spots for The Honest Company, the health and
lifestyle brand cofounded by Jessica Alba.