NEW! Canary Technology Offers Homeowners Peace Of Mind In Case The Improbable Happens

Have you ever left your house and thought the worst was happening back home, like you forgot to turn the iron or stove off, or perhaps you left the bathtub running? Home security device Canary launched its first ad campaign that aims to calm those who fear the worst by showing outlandish, freak incidents that will never happen.

In a "While you were out," spot, created by CP+B Miami, a couple leave their house and kids in the hands of a babysitter. Once out the door, all hell breaks loose: the sitter's boyfriend comes over, the dog accidentally starts a fire, the bathtub overflows, a window breaks and a beloved car drives through the garage door. Fortunately, none of these things really happened, because the parents had Canary and were able to check on all aspects of their house in real time before their movie started. "Live life in the know" closes the ad, directed by Peter Atencio.

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