Data from
local searches not only give consumers insight into nearby products and services, but also serves information on events happening in a local community.
Google will show election data in search
results on Tuesday after the polls close. The data will include presidential, senatorial, congressional, and gubernatorial races as well as state-level referendums and ballot propositions in more than
30 languages worldwide.
The data -- made possible through its localized ballot data and state voting guides -- provides results from searches such as "who's on my ballot" based on specific
locations.
Search results have helped people find information in both Spanish and English about candidates and propositions, as well as where to register and how to find polling places.
"There's even been a startling 233% increase in traffic for 'how to vote' compared with 2012," according to a Google post. "In addition to 'how to vote,' Americans are actively searching for 'where
to vote' -- particularly in battleground states."
In addition to searches, viewers spent more than 20 million hours in the past few weeks watching the presidential debate live streams on
YouTube, according to Google. On Tuesday, YouTube will stream election results coverage on a variety of news organization pages.
Google says voters will have an option to tune in
to Bloomberg, NBC, MTV, PBS, Telemundo and The Young Turks on YouTube to watch live post-election coverage.
And, from YouTube Space NY, Complex News will run live coverage during a special election event. To close out YouTube's #voteIRL campaign, Google says
creators and fans have been posting their #voteIRL selfies to mark that they voted.