Well, it’s Black Friday -- so RTBlog imagines you’re out shopping, or maybe you’re just shopping online.
Apparently most people are shopping online. According to a
survey by Deloitte, more than half of
Americans are planning to use retailers’ Web sites, or sites that find deals to help them figure out what they’ll purchase. Deloitte, working with Statista, found that 58% of Americans
will look for Thanksgiving weekend deals on dedicated Black Friday sites, and 57% on retailers’ sites.
Notably, 37%, a good chunk of people, said they’ll look for deals in
newspapers. Imagine that! Email came in at 31%.
But Deloitte also found that more survey respondents plan on shopping in-store (69%) than online (55%) on Black Friday itself. And more people
plan on “webrooming” (63%), or looking at items online before buying in store, than showrooming (44%), for the holiday shopping weekend.
While about one in five (22%) of people
plan to shop in stores on Thanksgiving Day, nearly seven in 10 (69%) said they won’t be shopping on Thanksgiving Day. This group finds spending time with friends and family more important than
shopping. Amen. In addition, 67% don’t think stores should be open on Thanksgiving.