- Parents Shop Early As Walmart Undercuts Target On Back-To-School Prices
Marketing Daily, Sarah Mahoney - Tuesday, July 15, 2025
Consumers are cutting school budgets, shopping earlier, and flocking to discount retail ...
- Holiday Drumroll: It's Time To Start Engaging Shoppers
Email Insider, Ray Schultz - Monday, July 14, 2025
Consumers are in a cautious mood, just as they were last yea ...
- U.S. Online Spending Hits Record $24.1 Billion During Prime Day, Adobe Reports
Research Intelligencer, Robert Williams - Sunday, July 13, 2025
Amazon's annual shopping event has now eclipsed two Black Fridays in ter ...
- Back-To-School Spending Will Be Soft, Parents Are Playing Hardball
Marketing Daily, Sarah Mahoney - Thursday, July 10, 2025
Deloitte predicts a spend of $570 per child, as families deploy ...
- FTC Urges Amazon And Walmart To Police 'Made In USA' Claims
MediaDailyNews, Wendy Davis - Tuesday, July 8, 2025
Amazon and Walmart should "monitor, identify, and take corrective action against third-par ...
- Hidden Costs: Do Shoppers Trade Trust For AI-Powered Deals?
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 8, 2025
Amazon this week will find out whether shoppers will buy, based ...
- Amazon's Prime Day Party To Drive $23.8B Across All Online Retail
Marketing Daily, Sarah Mahoney - Monday, July 7, 2025
Adobe estimates that the extended sales event will drive a 28% ju ...
- Data Shows Accuracy And Security Are Major AI-Related Concerns
MediaDailyNews, Laurie Sullivan - Tuesday, July 1, 2025
Costs, data accuracy, security and privacy remain some of businesses' biggest concer ...
- Amazon Reshapes Grocery, Whole Foods CMO Adds Fresh And Go Roles
Marketing Daily, Sarah Mahoney - Monday, June 30, 2025
The new "One Grocery" restructuring puts Whole Foods Market and Amazon Fre ...
- Etsy Switches Focus From What To How
Marketing Daily, Sarah Mahoney - Wednesday, June 25, 2025
The platform's new creative highlights the painstaking artistry of millions of sell ...
- Holiday Media-Buying Strategies Will Look Different This Year
MediaDailyNews, Laurie Sullivan - Thursday, June 26, 2025
If advertisers want to connect with consumers this holiday season based ...
- Microsoft Shared Results From Mercedes-Benz Showroom Ads Pilot
Performance Marketing Insider, Laurie Sullivan - Thursday, June 26, 2025
The online purchase "funnel is collapsing and becoming a tunnel," a Microso ...
- From Lipstick To Laundry: Prime Day Shoppers Pivot To Essentials
Retail Insider, Sarah Mahoney - Wednesday, June 25, 2025
As beauty and grocery sales slip, new research from Coresight shows essentia ...
- Retail Media Networks Transition Into Commerce Collectives
Data & Programmatic Insider, Laurie Sullivan - Monday, June 23, 2025
Swiftly found a way to aggregate the collective power of independent a ...
- Gen Z's Quick Fix: They Like To Buy Now, Pay Later
Email Insider, Ray Schultz - Monday, June 23, 2025
And more shoppers in general are planning to use buy now p ...
- Bloomingdale's Must Face Online Shopper's Wiretap Suit
MediaDailyNews, Wendy Davis - Friday, June 20, 2025
An appellate court revived a claim that Bloomingdale's violated a wiretap l ...
- Google Expands Commerce Media, Adds AI Tools
MediaDailyNews, Laurie Sullivan - Friday, June 20, 2025
Google's expanded commerce media suite gives brands and retailers AI-powered tools acro ...
- Criteo Debuts Programmatic Bidding For Retail Media
Publishers Daily, Ray Schultz - Thursday, June 19, 2025
Global ecommerce platform Criteo has launched technology for bringing programmatic buying ...
- LeBron Fumbles Retirement In Amazon's New Prime Day Campaign
Marketing Daily, Sarah Mahoney - Wednesday, June 18, 2025
Hibachi chef? Lounge singer? Scout leader? The NBA legend's fantasy careers fizz ...
- E.L.F. And Pinterest Want To Close The Try-Before-You-Buy Gap
Marketing Daily, Sarah Mahoney - Tuesday, June 17, 2025
With AI-powered color matching, the beauty brand's new tool hints at broad ...
- Marketing Shift Helps Chewy Beat First-Quarter Forecasts
Marketing Daily, Sarah Mahoney - Thursday, June 12, 2025
Targeted spending and a broader funnel brought in higher-value customers, even ...
- IAB Expands 'Excellence' Leadership To Keep Up With Innovation
MediaDailyNews, Laurie Sullivan - Thursday, June 12, 2025
The new leadership team will support innovations that are beginning to ga ...
- Horizon Sunsets 'Night Market,' Rebrands As 'Horizon Commerce'
MAD, Steve McClellan - Wednesday, June 11, 2025
Founded in 2020, the rebranding accompanies expanded capabilities including channel management, busine ...
- Jon Hamm Likes Carvana -- NOT Dog Birthday Parties
Marketing Daily, Sarah Mahoney - Tuesday, June 10, 2025
The online used car retailer's new campaign invites a little more come ...
- PMG Acquires Momentum Commerce
MediaDailyNews, Joe Mandese - Wednesday, June 11, 2025
PMG continues its expansion, acquiring Boston-based Momentum and adding its team ...
- Summer Spree: Consumers Are Spending More Despite Economic Headwinds
Email Insider, Ray Schultz - Monday, June 9, 2025
Email is the preferred channel for almost half of consumers, Optimove repo ...
- TikTok Makes Brands Pay For Feed Views
MediaDailyNews, Colin Kirkland - Wednesday, June 4, 2025
TikTok is changing the way businesses amass views on the company's e-commer ...
- Kristin Chenoweth Casts A Spell On Bored Dogs And Guilty Humans
Retail Insider, Sarah Mahoney - Wednesday, June 4, 2025
Nom Nom's new campaign targets a fretful audience of dog owners worri ...
- Ulta's Marketing Strategy Taps Beauty's Role As Escape
Marketing Daily, Sarah Mahoney - Monday, June 2, 2025
Shoppers seek relief, not just routines, as the retailer's launches, events, a ...
- Amazon Pulls Ads From Google Shopping, Again
MediaDailyNews, Laurie Sullivan - Friday, May 30, 2025
Amazon recently made its most significant retreat since 2020 when it paus ...