- Amplified App: Listrak Expands Its Shopify Connection
Email Insider, Ray Schultz - Monday, August 19, 2024
The arrangement facilitates automation and personalization in email and other channels. ...
- Snap Looks To Drive Enhanced Optimization, Reach With Ad Product Updates
MediaDailyNews, Colin Kirkland - Friday, August 16, 2024
After reporting a Q2 increase in its users and revenue, Snap shar ...
- FTC Outlaws Fake Endorsements
MediaDailyNews, Wendy Davis - Wednesday, August 14, 2024
Taking aim at online fakery, the Federal Trade Commission on Wednesday bann ...
- Email Match: Firms Team Up To Drive Engagement, Identity Matching
Email Insider, Ray Schultz - Tuesday, August 13, 2024
AtData and Yotpo have formed a strategic integration to help joint custome ...
- Digital Economy To Reach $16.5T, Take 17% Of GDP By 2028
MediaDailyNews, Laurie Sullivan - Monday, August 12, 2024
The report, made public Monday by Forrester Research, ranks the top s ...
- Patreon To Help Creators Offset Apple's 30% In-App Purchasing Fee
MediaDailyNews, Colin Kirkland - Monday, August 12, 2024
Creator subscription platform Patreon is now forced to use Apple's in-app i ...
- Patterns Emerge In Google AI Overviews For Ecommerce, Education, 'Facets'
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 13, 2024
Demonstrating that Google AI Overviews drives traffic to websites, the surge ...
- Planet Email: 9.7 Billion Messages Are Sent In The U.S. Every Day
Email Insider, Ray Schultz - Monday, August 12, 2024
Email is especially valuable in the fintech and subscription sectors, CleverTap repo ...
- IAB Sides With Shopify In Privacy Fight
MediaDailyNews, Wendy Davis - Friday, August 9, 2024
The Interactive Advertising Bureau, Chamber of Commerce and other organizations are backi ...
- Overstock.com, Primark, Aldi, Lululemon Fastest Growing U.S. Retailers
Marketing Daily, Sarah Mahoney - Thursday, August 8, 2024
The National Retail Federation's annual "Hot 25" also includes newcomers like Abercromb ...
- 'Beetlejuice' Roblox Experience Invites Fans To Buy Real Movie Tickets
MediaDailyNews, Colin Kirkland - Wednesday, August 7, 2024
In a first for Roblox as it "tests and invests in commerce ...
- Amazon Posts Slowest Growth Yet in Ad Sales
Marketing Daily, Sarah Mahoney - Friday, August 2, 2024
With $12.77 billion in the second quarter, the company says it ...
- Holiday Butterflies: Sales May Be Flat As Consumers Choose Discounts
Email Insider, Ray Schultz - Friday, August 2, 2024
Online purchases now make up 38% of the holiday spend - rough ...
- D2C Isn't Dead -- Marketers Are Just Doing It Wrong
Marketing Insider, Kyle Hoffman - Thursday, August 1, 2024
If there's a lag in loading a product or a glitch wh ...
- NY AG: Privacy Control 'Effectively Broken' On Popular Commerce Sites
MediaDailyNews, Wendy Davis - Tuesday, July 30, 2024
"Visitors to these websites who attempted to disable tracking technologies would neverthele ...
- WPP Awarded Colgate-Palmolive's 'Amazon AOR' For Europe
MAD, Steve McClellan - Sunday, July 28, 2024
WPP was awarded the business after a competitive review and has creat ...
- Why Optimizing For Generative AI Is Challenging
Performance Marketing Insider, Laurie Sullivan - Friday, July 26, 2024
Generative AI chatbots are reshaping the shopping experience, and it's a tre ...
- Retail Experts Predict A 7% Decline In Back-To-School Spending
Marketing Daily, Sarah Mahoney - Tuesday, July 23, 2024
The National Retail Federation says a cloudy economic outlook has parents hunti ...
- Tasty Partners With CookUnity To Deliver Recipes To The Door
Publishers Daily, Ray Schultz - Tuesday, July 23, 2024
Tasty calls the new offering 'a shift in the way we experien ...
- Kinesso's Mission: Everything Shoppable Everywhere All At Once
Media 3.0, Joe Mandese - Tuesday, July 23, 2024
That's what Kinesso Commerce says its new "ShopNow" creative units will enab ...
- Massive Outage Impacts Advertising, Publishing - What We Know
MediaDailyNews, Laurie Sullivan - Friday, July 19, 2024
A massive information tech glitch impacted Microsoft cloud-computing services early Friday. Cybersecuri ...
- Ecommerce Gremlins: Lack Of Staff, Resources Are Biggest Problems
Email Insider, Ray Schultz - Friday, July 19, 2024
Many marketers are also worried about shipping costs and supply-chain issues, Patte ...
- Amazon's Prime Day Fuels Record $14.2B Frenzy
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, July 18, 2024
Deal-hungry shoppers spent 11% more across all retailers, tempted by deep discou ...
- Flywheel Reboots C-Suite, Painter Moves To Omnicom Commerce Chief
MediaDailyNews, Joe Mandese - Thursday, July 18, 2024
Six months after its acquisition by Omnicom, Flywheel Digital reorganized its C-suit ...
- Amazon Prime Day: Ad Spend Contributes To An Estimated $14B Consumer Spend Online
MediaDailyNews, Laurie Sullivan - Wednesday, July 17, 2024
Adobe Analytics data shows the impact of marketing dollars spent during t ...
- Amazon Ad Portal Crashes On Opening Night Of 'Prime Day'
MediaDailyNews, Laurie Sullivan - Wednesday, July 17, 2024
Amazon's ad portal crashed Tuesday night, temporarily disrupting the company's Prime D ...
- Back-To-School Shopping Highlights Choices Of Social Media Users
Research Intelligencer, Robert Williams - Friday, July 19, 2024
About two-thirds of social media shoppers said they plan to buy somethi ...
- Hello, Pop-Up: Intuit Mailchimp Acquires Amped, Adds Technology
Email Insider, Ray Schultz - Wednesday, July 17, 2024
Pop-up firm Amped will be integrated into the Intuit Mailchimp brand. ...
- GroupM Raids Platforms Chief From Omnicom's Flywheel
MediaDailyNews, Joe Mandese - Tuesday, July 16, 2024
A seven-year Flywheel vet, Sandy Welsch is credited with building seminal programmat ...
- H Mart Uses VTEX, VML For Commerce Upgrade
MAD, Steve McClellan - Friday, July 12, 2024
H Mart said it has migrated from a legacy commerce platform ...