- Victoria's Not-So-Secret Struggle: Sales Fall. Again.
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, November 30, 2023
With declining revenues and mounting losses, the mall-based retailer still isn't connecti ...
- What YouTube Product Drops Updates Mean For Advertising
MediaDailyNews, Laurie Sullivan - Saturday, December 2, 2023
Timing is everything, according to YouTube, which has updated its Product Dro ...
- Instacart Bundles In Access To Peacock Streaming For Free
Television News Daily, Laurie Sullivan - Wednesday, November 29, 2023
Instacart members can now get free access to NBCU's Peacock streaming servic ...
- Holiday Weekend Draws Record Shopper Numbers
Marketing Daily, Sarah Mahoney - Tuesday, November 28, 2023
Consumers shrug off financial concerns to make Thanksgiving weekend one of t ...
- AI-Powered Analytics Changing The Game For The NFL, In Real-Time
Media 3.0, Laurie Sullivan - Wednesday, November 29, 2023
Amazon is looking to fuel its ecommerce business from the brand's websi ...
- Shopify Prevails In Privacy Lawsuit
MediaDailyNews, Wendy Davis - Tuesday, November 28, 2023
Siding with Shopify, a federal appellate court on Tuesday refused to revi ...
- Walmart Loves Drama: Cue the RomCommerce
Retail Insider, Sarah Mahoney - Wednesday, November 29, 2023
In its latest Walmart-goes-to-Hollywood move, the retailer wants to blend tech prowe ...
- Why Gen Z Loves Store Brands
Marketing Daily - Top of the News, Sarah Mahoney - Monday, November 27, 2023
It's not just because they're young and broke. They also see private-lab ...
- Just In Time For Cozy Season, Solo Fires Up With Snoop
D2C Insider, Sarah Mahoney - Monday, November 27, 2023
The outdoor stove company taps rapper for tongue-in-cheek "smokeless" campaign. ...
- Black Friday Booty: Traffic Fell Slightly, Identity Was A Challenge
Email Insider, Ray Schultz - Monday, November 27, 2023
Identity recognition was stronger on desktop than on mobile, Bluecore reports. Websi ...
- Black Friday Ecommerce Jumps 8%, As Mobile Tops Desktop
Marketing Daily, Sarah Mahoney - Saturday, November 25, 2023
Online sales neared $10 billion, reports Adobe Analytics, a record. ...
- Mobile Becomes 'Remote Control' For Shopping On Thanksgiving Day
MediaDailyNews, Laurie Sullivan - Friday, November 24, 2023
Salesforce data shows mobile has become the remote control for shopping, sa ...
- Amazon, TikTok, Spotify High On List Of Mobile Data-Sharing Apps
Search & Performance Insider, Laurie Sullivan - Friday, November 24, 2023
Mobile web traffic and apps play a major role in shopping th ...
- Meta Awarded Default Judgment Over $36M Ad-Fraud Scheme Targeting Agency Employees
MediaDailyNews, Wendy Davis - Tuesday, November 21, 2023
A judge on Tuesday recommended that Meta Platforms be awarded a defau ...
- FTC Presses To Proceed With 'Dark Patterns' Charges Against Amazon
MediaDailyNews, Wendy Davis - Monday, November 20, 2023
"Millions of consumers who visited Amazon to shop instead found themselves enroll ...
- Small-Fry Saturday: SMBs Get Ready For Next Weekend's Blast
Email Insider, Ray Schultz - Monday, November 20, 2023
Most small businesses are optimistic -- but they say inflation is sti ...
- Amazon Bakes Interactive Ads Into First Black Friday Football Game
MediaDailyNews, Karlene Lukovitz - Friday, November 17, 2023
A separate comedy stream for kids and post-game Garth Brooks concert a ...
- Compass Presses Case Against Flywheel Digital
Mediapsssst, Richard Whitman - Friday, November 17, 2023
Omnicom has a pending deal to acquire Flywheel for $835 million. Compa ...
- Walmart, Target Warn Of Consumer Cutbacks
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, November 16, 2023
Walmart impressed with solid sales gains, and Target's profits beat expectations. B ...
- Home Depot Sales Dip As Consumers Tackle Smaller Projects
Marketing Daily, Sarah Mahoney - Tuesday, November 14, 2023
Both revenue and profit fell in the third quarter as people c ...
- Economic Impact On Performance
Search & Performance Insider, Laurie Sullivan - Wednesday, November 15, 2023
A disconnect between consumer sentiment and behavior has driven the economy, purchas ...
- Fake Online Reviews Run Rampant Despite Efforts To Stop Them
Around the Net In Brand Marketing, Tanya Gazdik - Monday, November 13, 2023
Even doctors like orthopedist Dr. Mark J. Mohrmann are getting caught -- a ...
- Amazon Expands Ecommerce Into Meta With Data-Sharing Clause
MediaDailyNews, Laurie Sullivan - Friday, November 10, 2023
Amazon has partnered with Meta to allow Facebook and Instagram users ...
- Consumers Spent $354.7B On Mobile This Year
Marketing Daily, Laurie Sullivan - Thursday, November 9, 2023
More intuitive mobile shopping experiences are making it easier for consumers ...
- Black Friday Blahs: Consumers Plan To Spend Slightly Less Than Last Year
Email Insider, Ray Schultz - Wednesday, November 8, 2023
Fewer consumers are shopping only online, but will also do some buyi ...
- NBCU's Peacock, Walmart Offer Shoppable Ads In Bravo Show
MediaDailyNews, Karlene Lukovitz - Tuesday, November 7, 2023
Ads for products featured in "Below Deck Mediterranean" episodes will enable purchas ...
- OpenAI's Path Toward App Store, Ad Monetization
Search & Performance Insider, Laurie Sullivan - Tuesday, November 7, 2023
OpenAI's first developer conference debuted tools that allow anyone to create ...
- Allbirds Trots Back To Marketing Roots
D2C Insider, Sarah Mahoney - Monday, November 6, 2023
Co-founder Tim Brown explains the Wool Runner 2 innovations and why t ...
- Amazon Uses The Beatles To Celebrate Lasting Friendships
Marketing Daily, Sarah Mahoney - Sunday, November 5, 2023
In this year's holiday ad, Amazon uses beautiful music to send thr ...
- Follow-Up Folly: Many SMBs Fail To Send Emails After Holiday Rush
Email Insider, Ray Schultz - Friday, November 3, 2023
Fewer than half of consumers receive a post-purchase email, Constant Contact a ...