Around the Net
The Inside Track On Accenture's Purchase Of Karmarama
- The Drum, Wednesday, November 30, 2016 6:25 AM
Accenture's buyout of Karmarama -- one of the largest independent creative agencies in the UK -- yesterday sent ripples through the industry as the management consultancy declared that "the next wave of marketing is here" and that, crucially, it's the one leading it.
