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Ogilvy To Consolidate Global Brands, Starting In The U.S.

  • Campaign, Monday, January 30, 2017 6:55 AM

The global array of Ogilvy brands is consolidating into "a single, branded, integrated operating company," according to Ogilvy & Mather Worldwide Chairman & CEO John Seifert. Effective immediately, Ogilvy operations in the U.S. will operate as one P&L. The collapsing of brands that is now taking place in the U.S. will be reflected globally over the next year.

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