Yankee: New England’s Magazine is expanding its brand to TV. This month, the publication has collaborated with Boston’s PBS TV station WGBH to debut "Weekends with
Yankee," a
13-part travel and lifestyle documentary series to air on national television.
Each episode runs for a half-hour and will tap into Yankee’s coverage of New England's six
states, exploring nature, food and activities across the urban and rural landscape.
Two episodes are already out — episode one takes viewers along the Atlantic coastline, while
episode two goes out to sea, including the harvest of sweet bay scallops from Cape Poge Bay off Edgartown on Martha’s Vineyard.
Funding for the "Weekends with Yankee"
series is provided by New Hampshire Division of Travel and Tourism Development, Visit Maine, The Vermont Country Store and Cross Jewelers.
Travel TV host and author Richard Wiese
will host the show with Amy Traverso, Yankee magazine senior food editor.
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Chefs Barbara Lynch and Jeremy Sewall, undersea explorer Barry Clifford, fly fishing author and
artist James Prosek and Vermont Creamery owner Alison Hooper will also make appearances in the docu-series.
The series’ new
Web site hosts additional program resources, including recipes, video clips and information about the chefs, artisans and locations featured on the series.
Yankee magazine
was founded in 1935 and is based in Dublin, New Hampshire. It has a total circulation of nearly 300,000 and a total audience of 1.8 million readers. It is published by a family-owned, independent
company, which also owns the nation's oldest continuously produced periodical, The Old Farmer's Almanac, and McLean Communications.
WGBH Boston is the largest producer of PBS
content for TV and the Web.