Around the Net
GroupM Ad Spend Growth Downgraded From 7% To 4%
- The Drum, Thursday, June 22, 2017 7:51 AM
First the good news: GroupM is forecasting that the UK will experience its eighth successive year of ad spend growth, hitting GBP18.6bn this year. The bad news? According to The Drum, this
is a downgrade
from 7% growth to 4.1%.
