• by Larissa Faw , December 27, 2017

Randy Cohen, one of the co-founders of marketing research firm Advertiser Perceptions is taking on the additional role of CEO effective Jan. 1. He’ll retain duties as president and chief operating officer. Ken Pearl, co-founder/CEO, will shift to the new role of executive chairman to focus on business development, alliances and partnerships with companies and organizations serving the advertising industry. Pearl, will also maintain his marketing and financial oversight responsibilities for the company.