- MediaTel, Wednesday, February 28, 2018 8:29 AM
is reporting ISBA has reworked its controversial Media Services Agreement which gave members advice on tackling agencies on sensitive issues such as brand safety, rebates and data
ownership. The new Agreement focuses mainly on digital -- and, it is hoped, may smooth waters between the organisation and the media agencies who were critical of the first version.
Read the whole story at MediaTel »