OpenX Taps Parsons As Chief Product Officer

The programmatic advertising technology company OpenX has named Todd Parsons chief product officer.

In his new role Parsons will lead the company’s global product team, and guide product strategy in emerging areas of business, including over-the-top video and connected TV.

Parsons joins OpenX from the social media data and analytics firm SocialCode, where he led product, and before that worked at Acxiom.

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