Qubit Names Jaffery-Reed As VP Of Product

Marketing personalization firm Qubit has namedSimon Jaffery-Reed as its vice president of product.

He will be responsible for product management, overseeing the firm’s product specialists and design teams.

Jaffery-Reed, who was the firm’s first external hire in 2011, steps up from his role as director of product at Qubit. Prior to joining Qubit, he was a strategy consultant at PriceWaterhouseCoopers, and earlier, he ran online marketing at 1&1 Internet AG.

Graham Cooke, CEO and founder of Qubit, says Jaffery-Reed was “instrumental in the rigorous process of participating in Gartner's inaugural Magic Quadrant for Personalization Engines.”  

Qubit provides a personalization platform for such firms as NET-A-PORTER, Topshop, Emirates, Ubisoft, Thomas Cook, and Ladbrokes Coral.

 

 

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