• by Larissa Faw , October 19, 2018

MARC USA is elevating Snake Roth from executive producer to director of integrated production with oversight of all broadcast TV, digital video, radio, print, and social content. 

Her leadership role is notable as agencies strive for greater minority and gender diversity and equality within staff and management ranks. Roth has played an industry role in that effort. Two years ago, she co-founded KnowNo, a movement to bring greater awareness and understanding of sexual consent, well in advance of #MeToo and #TimesUp. KnowNo has spread globally through social media and been adopted for use on numerous campuses by My Sister’s Keeper and other women’s advocacy organizations. Prior to joining MARC USA, Roth was an executive producer at VML, Digitas and FCB. 

With Stun evolving from an entertainment industry focused agency to one with a more diverse client portfolio, the content and commercial shop is promoting Matt LeBoeuf to the newly created position of vice president, consumer brands. He’s tasked with developing projects for brands like NFL (NFL Media) and Princess Cruises and will also have business development responsibilities. Before joining the shop in 2013, LeBoeuf worked with Big Machine Design. He’s also served at DirectTV, Transistor Studios and Lambo/SubGiant.

George P. Johnson (GPJ) is hiring John Romero as vice president, account director to help direct the current GPJ auto portfolio, which includes Honda/Acura, Nissan/Infiniti, VW, FCA, and Mazda as well as the experiential agency's technology roster. Returning to GPJ after nearly 20 years, Romero has global relationships in the automotive industry, especially luxury brands. He managed Nissan/Infiniti, Honda/Acura and Toyota/Lexus business while at GPJ the first time around, and led Tesla, Honda and Toyota programs at previous positions as well. 
 

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