Deustch has appointed Martin Mannion to the newly created role of senior vice president/director, professional strategy. He will lead professional planning on the agency’s global Johnson & Johnson Vision business and new business initiatives.
Deutsch oversees the IPG network's open architecture model for the global J&J Vision business, leading all creative, strategy and media across the IPG family of agencies.
Mannion has experience with the client, having worked on J&J's Acuvue brand while at ICC Lowe. He also worked at Guidemark Health, inVentiv Communications/Y Brand and Sudler & Hennessey.
"Martin was a must-hire for Deutsch," states Jayme Maultasch, managing director of IPG Vision, to whom Mannion will report. "He’s ROI obsessed, and we’re excited to have him back on the team.”