SmartTouch Interactive is offering a service designed to help realtors and developers reach prospective homebuyers via permission-based email.
Prospector, a third-party email acquisition platform, replaces the firm’s SmartTouch Classic.
SmartTouch has a database of over 20 million email contacts. The new product provides access to these contacts, and to 55,000 prospects in Panama.
Clients can send their own emails, or they can use the firm’s email marketing and lead generation services.
The firm will soon ad a second feature, allowing users to log in and see campaign metrics. Also, the company will integrate campaign metrics into client NexGen accounts. NexGen is a lead management and lead nurturing CRM tool.
SmartTouch is an interactive agency that services the real estate business.