food

Doritos 'Adds' Backstreet Boys To Chance The Rapper SB Spot

For this year's Super Bowl, Pepsico -- and other big food and beverage companies -- seem to be ramping up the common big-game advertiser practice of going for maximum media exposure by dribbling out bits and pieces of information about its brands' ads for the game.

The company, which just yesterday announced that Chance the Rapper would be featured in the spot for Doritos, has revealed less than 24 hours later that the spot also features the Backstreet Boys. 

It has also now released a 15-second teaser video (below), on Doritos' social channels, that includes both Chance and the Backstreet Boys, and is promising to reveal the actual spot (or at least it's "nature") "closer to the game."

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