Drug Policy Alliance Sets Up Shop With Virtue

Drug Policy Alliance (DPA) is partnering with Vice's agency Virtue to urge New York state to legalize marijuana. This issue is one that Virtue believes in, so the agency actually approached DPA to partner to help the cause.

The "Legalize It Right" campaign includes a website, social pages, guerrilla postings, and a NYC storefront promoting an exclusive new club called Country Club Cannabis. 

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