Mirum, part of WPP’s Wunderman Thompson, has hired Christine Cotter as its new vice president, social media. She will lead Mirum’s social practice, working out of the Chicago office.
Previously, Cotter served as account team lead at SocialDeviant. Earlier she held roles at FCB, DDB and Ketchum.
The hire is the latest in a series of senior appointments at the agency including Brian Morris who was named Chief Creative Officer in July.