Havas Group Organic Revenue Down 1% In 2019

Parent company Vivendi reported that Havas Group revenues grew 2.6% in 2019 to approximately €2.4 billion ($2.6 billion), with pre-tax earnings of €225 million ($244 million) up 4.5% (inclusive of restructuring charges).

Havas Group organic revenue,which strips out the impact of foreign exchange rates and M&A activity, was down 1% for the year.

Havas is the third ad holding company to report an organic revenue drop for 2019. Earlier, Dentsu and Publicis Groupe reported declines. Omnicom and Interpublic reported gains while MDC and WPP report full-year 2019 results later this month. 

The company said “strong performances” were delivered by the Havas healthcare communications business and creative agencies including BETC, Rosapark and Edge.

Second-half acquisitions included Buzzman in France, Langoor and Shobiz in India, and Gate One in the United Kingdom.

Creative agency wins last year included Boston Beers, Gap, Lacoste and Core Water in the U.S., Huawei, Lloyds and Compare the Market in the UK, COOP in Italy and 7TV and Ferrerro in Germany. Globally, Havas Creative won contracts with Pimco, Michelin and Bel.

Media wins included global assignments from TripAdvisor, Meetic and Visit California. Havas Media retained Hyundai/Kia for Europe, Russia and Turkey.




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