• by Steve McClellan , March 18, 2020

Martin Sorrell-led marketing services company S4 Capital reported a nearly threefold gain in revenue last year to £215.1 million ($253.5 million) with organic growth of 41%. The company recorded a £10 million ($11.8 million) full-year loss.

Through a number of acquisitions the company grew to 2,500 people across 30 countries, nearly double compared to the prior year period.

New business wins included assignments from Google, Amazon, P&G, A-B Inbev and others.

By geography, the Americas region accounted for the biggest piece of the company’s business (as measured by gross profit) at 71% while EMEA accounted for 22%. APAC represented 7% although the firm has ambitious expansion plans for the region.

In 2020 S4 plans to put up growth numbers roughly in line with 2019.

To date, S4 said the ongoing COVID-19 pandemic has had “limited” impact on company operations.

“January seemed unaffected. Our Chinese operations…were closed most of February, but have now reopened.” As with many companies, a number of S4 staffers in Europe and the U.S. are working remotely.

The company said it is targeting a doubling of organic revenue (versus pro forma 2019) from 2020 through 2022.