StarLink Worldwide has been named media agency of record for Supercuts. StarLink will handle all media strategy and investment for Supercuts' North American operations, encompassing primarily local
and national television and local radio. The agency bested PHD, New York; KSL, New York; Cramer Krasselt, Chicago; and Laughlin Constable, Chicago for the win. MediaCom previously handled the account,
and was not invited to participate in the review.
