Fort Worth-based digital agency has added three senior executives to its ranks including 360i veteran Jason Hartley who has been tapped for the new role of head of search, social and shopping. The firm has also named Ashley Stewart head of brand marketing and communications and Tom Burke as senior director of client development.
Hartley joins the agency after a 13-year run at Dentsu’s 360i where he was most recently executive vice president/head of search and shopping. He’s based in New York and will report to CEO George Popstefanov.
Fifteen-year industry veteran Stewart joins the company as Head of Brand Marketing and Communications (also a new role) after stints at MDC Partners, where she was Chief Communications Officer at Assembly, Powell Communications and 360i.
Tom Burke joins as senior director of client development to build the agency’s new business effort. Burke joins after eight years at ad-tech firm Centro, where he was director of client development for the Chicago-based company. Burke will be based in Boston. Both he and Stewart report to Parks Blackwell, VP of Client Development and Marketing.
PMG has also tapped Shelina Taki to serve as director of consumer insights, based in Los Angeles. Earlier she served at several agencies including Cashmere Agency, 180LA, Annalect and Saatchi & Saatchi.
The hires follow a series a new business wins this year including TikTok, Omni Hotels, Michael Kors, Best Western, and others.