Tasha Dean executive vice president and head of production at The Martin Agency has been appointed to agency’s executive committee. Her appointment brings 50% BIPOC representation to the committee.
Since joining Martin in July of 2018 to lead the agency’s integrated production teams, Dean has grown those departments while expanding specialty capabilities. She helped to found SuperJoy, a creative studio and content hub that Martin recently invested $1.5 million to expand.
Martin Agency CEO Kristen Cavallo said, “As a producer, she’s honed her skill of turning ideas into reality. As a prolific accomplisher, she’s taken her skills far beyond production—building new revenue streams, ways of working and tools to make us self-sufficient.”Prior to joining Martin, Dean spent five years running digital operations for TBWA/Chiat/Day New York. Her client roster over the years includes global brand such as: Nissan, Visa, Apple, Gatorade, McDonald’s, Michelin, Kraft, Johnson & Johnson, H&M, Travelers and Accenture.