Team One Appoints Priya Chief Data Officer

Publicis Groupe’s ad agency Team One has appointed its first Chief Data Officer, Prachi Priya. The Wunderman Thompson veteran joins Team One’s executive leadership ranks to lead a team of data scientists and analysts across its six offices (Los Angeles, Dallas, New York, Chicago, Atlanta and Boise).

In her new role, Priya will oversee the agency’s media, CRM, digital, social analytics and business outcomes teams, while also helping clients better manage their first-party data, navigating ongoing changes in data governance and privacy matters.

Priya joins Team One after a nearly five-year stint leading Wunderman Thompson’s data practice across three offices in California. Previously she worked in market strategy and analytics at Lifetime Fitness (now Life Time, Inc.) and UnitedHealthcare.

Priya’s arrival to Team One comes on the heels of several executive appointments this year including the elevation of Jon Ruppel last month to executive director, delivery and technology, and the hiring of Jessica Sinn at the start of the year as management director of growth.



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