• by Ray Schultz , September 3, 2021

Videocommerce, a firm based in Poland, has unveiled a Saas platform that it says will help brands use personalized dynamic videos to engage customers, the firm announced this week. Terms were not disclosed. 

The tool allows users to upload Google Slides and build presentations with a drag-and-drop mechanism. 

In addition, users can build presentations with photos, text editing, and animation.

Moreover, marketers can personalize videos, drive interaction and automatically translate the video into the person’s language. 

"Combining communication in the customers native language, with the feeling of participation, being part of your story, will bring incredible results influencing your sales, marketing and customer service" states Adam Golub, co-founder and CEO at Videocommerce. 

Golub adds: "Customers want to feel like they are in control, and interactive video gives them the freedom of choice to watch what they want, learn about and what to buy”.