General entertainment network INSP has confirmed appointing Horizon Media as its marketing agency of record.
The network, which airs classic western TV shows and movies, action dramas and some original programming, is owned by Inspiration Ministries located in the Charlotte, NC area. It positions itself as the place where heroes live.
“We wanted to work with an agency with a strong grasp of contemporary marketing and the media environment who could help us build on our success and continue the momentum,” said Hayes Tauber, executive vice president of marketing for INSP. “Horizon has a proven track record of delivering innovative ideas for their clients. We look forward to working with them as INSP strategizes new marketing campaigns for our content.”
INSP is available to nearly 62 million households via distributors such as DISH (channel 259), DIRECTV (channel 364), a number of cable operators, Verizon Fios and others.