• by Ray Schultz , March 24, 2022

Customer experience platform Hero Digital has hired Erin Lynch as its new chief creative officer. 

Lynch will be tasked with steering Hero Digital’s design and creative teams to help clients as consumer needs evolve. 

“When more and more people are choosing brands based on their customer experience, great design and creativity has the power to create enormous value,” Lynch states. 

Previously, Lynch was the SVP, executive creative director at R/GA, leading design for such brands such as JPMorgan Chase, Verizon, Equinox, and L’Oreal.

Lynch has been honored with Cannes Lions, Clios, One Show and Webby Awards.