Long-time Arnold Worldwide exec Paul Nelson has joined digital marketing consultancy XenoPsi as managing director of its marketing and advertising division.
Nelson, a 27-year veteran of
Arnold, a unit of Havas, most recently served as executive vice president-managing director handling the Jack Daniel's brand for the Boston-based shop.
XenoPsi, which was founded 24 years ago
as a computer programming developer, has evolved into a full-service marketing services agency, specializing in digital.