Deutsch New York has announced the appointment of Samira Ansari as Chief Creative Officer. Ansari, joining from FCB New York where she was Executive Creative Director and responsible for the agency’s AB InBev portfolio, has over 20 years of experience. In addition to AB InBev, she has worked across Fortune 500 brands including P&G, Kimberly-Clark, MassMutual, Kellogg, and Gap among others.
Reporting directly to Deutsch NY CEO Val DiFebo, as part of the executive leadership team Ansari will lead the creative vision for the agency, help shape the culture, and oversee all creative efforts for brands including Tata Consulting Services, PNC Bank, ClearChoice, and the global and US Galderma business. Her first day at the agency will be June 1. She succeeds Dan Kelleher who left the agency last fall.
With Ansari’s joining, and the January creative appointments of Miriam Franklin, EVP, Head of Integrated Production, and Melatan Riden, EVP, Head of Art and Design, Deutsch NY’s executive leadership team is 71% female, with 12% identifying as diverse. Sharing its diversity breakdown since 2020, the agency is 58% female with 33% of employees identifying as people of color.