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Ahrefs Invests $60M To Build Search Engine That Rewards Content Creators

  • , Sunday, June 5, 2022 10:55 PM
Ahrefs, a search engine optimization toolkit company, has been working on a search engine to support content creators. The cost of the venture: about $60 million. The new engine, dubbed Yep, will give 90% of its ad revenue to content creators because they "make search results possible" and "deserve to receive payments for their work," Ahrefs founder and CEO, Dmytro Gerasymenko told TechCrunch. 

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