Pure-play customer data platform BlueConic named Patrick Reynolds its first Chief Marketing Officer. Previously, Reynolds was SVP of data and services at Mastercard. He also served as CMO at
SessionM and has worked at various ad agencies, including Carat, Publicis and Hill Holliday.
BlueConic makes unified, actionable, and consented first-party data accessible
across systems of customer insight and activation in real time. Over 300 companies worldwide, including Hearst Newspapers, Heineken, ING, T-Mobile, UEFA, and VF Corp, use the company's services.