UM's Kiernan Named IPG Mediabrands Chief

Interpublic this morning announced that UM global CEO Eileen Kiernan has been named global CEO of its IPG Mediabrands division, succeeding Daryl Lee, who moves to global CEO of its McCann Worldgroup unit.

Kiernan, who joined UM in 2012 as Chief Marketing Officer after a long stint at Publicis' MediaVest unit, as well as marketing roles at a variety of consumer media companies, now oversees all of Interpublic's major media operations.

News of the reorganization was first reported by The Wall Street Journal late Wednesday.

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