• by Steve McClellan  @mp_mcclellan, November 16, 2022

The American Advertising Federation has launched a new podcast series – “Future Legends of Advertising” – co-produced by iHeartMedia and ad agency Known.  

The launch is timed to the 30th anniversary of the AAF Advertising Hall of Achievement and will pair advertising luminaries with this year’s AHOA inductees in an eight-part series that will explore issues of interest to the industry such as branded content, data science, DEI and social impact, the industry’s talent pool, public service, and more.  

“Who better to talk about the issues affecting our industry today and tomorrow than those advertising luminaries who have been there and those who are plotting the course of our future,” stated Gayle Troberman, Chief Marketing Officer, iHeartMedia.

The first episode drops today and features a conversation between Wenda Harris Millard and Crystal Zerrenner. They will be talking about the power and responsibility of taking big risks. 

Millard is an independent marketing consultant and former vice chairman of MediaLink. (She’s also an AAF Advertising Hall of Fame and Advertising Hall of Achievement inductee). Zerrenner is Chief Growth Officer at Thinx. 

Future episodes will pair the following AHOA inductees and advertising luminaries:

• Antonio Lucio, Principal & Founder of 5S Diversity and former global CMO at Meta, HP, Visa and PepsiCo, and Stephanie Nadi Olson, Founder & CEO, We Are Rosie, discussing the importance of matching talent with brands.

• Bozoma Saint John, marketing executive, author and former inductee into the AAF Advertising Hall of Achievement, and TJ Adeshola, Head of Global Content Partnerships for Twitter, talking about the things you most want to achieve.

• Daisy Expósito-Ulla, Latino trailblazer, Partner/President-CEO at d exposito & Partners and Advertising Hall of Fame inductee, and Angela M. Guzman, SVP & Head of Supplier Diversity, Americas, dentsu, talking about how to change the industry from the inside.

• Deborah Wahl, Global CMO at General Motors and prior AAF Hall of Achievement inductee, and Elle McCarthy, VP of Brand and Social Impact, Electronic Arts, on the future of gaming and mobility.

• Louis Carr, President of Media Sales at BET, and Jordan Muse, Managing Director, The Martin Agency, in a discussion on the importance of diversity in the workplace, why brands should focus on inclusion as a business imperative and the responsibility of leading by example for future generations.

• Michael Kassan, Chairman & CEO at MediaLink and AAF Advertising Hall of Fame inductee, and Bing Chen, Executive Chairman, CEO & Founder, AU Holdings & Gold House, exchanging ideas on the creator economy.

• Renetta McCann, Chief Inclusion Experience Officer at Publicis Groupe, and Bernice Chao, Head of Integrated Creative, Zambezi and co-Founder, Asians in Advertising, on DEI and what it takes to make a social impact.