• by Fern Siegel , January 23, 2023

Sarah Todd has been hired as adam&eveDDB's client strategy and integration lead.

She reports to CEO Tammy Einav.

Previously, she led WPP’s Team Unilever. Its brands include Dove, Hellmann’s, Comfort, Lux, Ponds and Vaseline. Her role focused on bringing growth and integration across disciplines and in ecommerce and technology. 

Before WPP, Todd held the post of UK chief executive of brand activation agency Geometry for four years. She was previously shopper lead at Saatchi & Saatchi X, where she worked on Procter & Gamble campaigns.

Einav said Todd had "a hugely successful track record of leading transformation strategies for clients."