• by Joe Mandese  @mp_joemandese, February 15, 2023

A month after promoting Leah Meranus to CEO from Chief Media Officer of Dentsu X, the media agency has tapped former OMD executive Pranav Pandit as its new Chief Media Officer. 

Pandit, who is based in Los Angeles and reports to Meranus, joins from executive director of OMD USA, where he oversaw the Clorox cleaning and professional products accounts.

Prior to that, he was a managing director at WPP's Neo@Ogilvy, and previously worked at OMD's Ignition Factory.

The agency said Pandit will be responsible for "keeping Dentsu X at the forefront of what's next in media," and described him in bleeding-edge terms, noting that he introduced himself to the Dentsu X organization "via a letter written using a combination of human intelligence and ChatGPT," and also created an AI-generated "headshot" (above), which it supplied along with his announcement.

His un-digitized LinkedIn profile pic is below.