• by Fern Siegel , May 5, 2023

The Coomer agency appointed Greta Pittard Wright as Chief Operations Officer and head of strategic planning, a new post.

Previously, she served as SVP of production at the Wrigley Media Group, where she oversaw teams that produced a wide variety of media, from branded content and commercials to episodic television and movies.

Prior to Wrigley, Wright was vice president of content at innovative stock media company Storyblocks, where she led the content acquisition and contributor engagement teams. At the Smithsonian Channel, where she oversaw the production of original content.

Founded in 2019, the Lexington, Kentucky-based Coomer has created campaigns for A&W Restaurants, Impossible Foods, Fazoli’s, Limavady Whiskey, and Vitail pet supplements.

CEO David Coomer called Wright “a proven operations and people leader at the intersection of content, media, and creativity. As a senior leader at Coomer, she’ll not only help us become the most operationally efficient agency, she’ll also supercharge our unique agency model.”