• by Fern Siegel , July 11, 2023

The Cosmopolitan of Las Vegas, a luxury resort in the heart of the Strip, has a new campaign.

R/GA handed creative and media and the work runs through December in top markets, such as New York and Los Angeles.

The cross-platform campaign, "Curiosities at Every Corner," includes TV, social, out-of-home and print.

The creative highlights the fantastical experience of a Cosmopolitan stay, such as a plunge into a martini pool and hints of surreal beauty that underscore a luxe hotel experience.

Lillie Eiger is responsible for photography.

The film was directed by Nono + Rodrigo (Partizan).

R/GA's client roster includes Comunal Gin, Verizon Fortnite Stadium, Zig and Benetton.