
Biggby Coffee, headquartered in East
Lansing, Mich., has tapped agency MMB to help craft brand strategy and digital content for their portfolio of 350-plus cafes across the Midwest and South.
The agency
will also assist with media planning and buying. The clients billings were not disclosed.
MMB, located in Boston, also serves clients such as Yale New Haven Health,
Foster Grant and Hannaford Supermarkets.