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Instacart Shifts Focus Away From Grocery Delivery

Instacart was a godsend during the pandemic, offering shut-in consumers a way to get groceries. But things have changed. "As Instacart prepares to go public next week, it is a markedly different company," per The New York Times. "Envisioned in 2012 as a service that matched people at home with contract workers who would shop for them and deliver groceries, it has increasingly focused on advertising and software products as its delivery business has slowed."

Read the whole story at The New York Times »

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