Together, they bring more than 40 years of combined expertise in digital marketing, media and analytics.
Previously, Rappo was executive vice president, head of media at Decoded Advertising. Prior to that, Rappo worked at Publicis Groupe as a senior vice president, AB InBev global brand lead for Budweiser. She will be based in New York.
Marsden, based in Los Angeles, was previously president of media & analytics at Quigley. He also held senior marketing posts at Parachute and Spotify.
PMG's client work includes Nike, Nothing Bundt Cakes, Kohler and SurveyMonkey.