• by Joe Mandese , December 6, 2023

Horizon Media commerce agency Night Market has recruited to veteran commerce media execs -- Mindshare's Mara Greenwald and Merge's Katie Kelly -- to its management team.

Greenwald, who was managing director of commerce and biddable media at Mindshare, has been named senior vice president-commerce media at Night Market.

Prior to Mindshare, Greenwald worked for GroupM sister agency Wavemaker, and previously at Performics.

Kelly, who had been senior vice president of strategy and unified measurement at Merge, has been named senior vice president-commerce experience at Night Market.