Dentsu Expands BX Unit Globally


 After a decade of servicing clients in Japan, Dentsu is expanding its Business Transformation practice globally. 

The practice is designed to help clients ignite stalled transformation initiatives, create new revenue streams, revamp strategy, develop sustainability programs and more. 



The expansion will focus on the US, UK, Ireland, Germany, Austria, Switzerland, Denmark, Norway, Sweden and Netherlands.  

The Business Transformation unit is led by Yuichi Toyoda, Global Practice President. 


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