WPP Is Cannes Creative Company Of The Year

  

WPP won the Creative Company of the Year honors at the Cannes Festival of Creativity, which concluded on Friday. Omnicom ranked second in the category and Interpublic Group was third.  

The organization determines Creative Company of the Year rankings based on each firm’s shortlisted and awarded entries, with points awarded for idea creation, media placement and PR role depending on the Lion the work is entered into.  

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WPP won 160 Lions including 6 Grand Prix, 27 Gold, 43 Silver and 83 Bronze. 

Other best of the year awards went to: 

Network of the Year 
 
1. Ogilvy 
2. Publicis Worldwide 
3. DDB Worldwide 
 
Independent Network of the Year 
 
1. Rethink 
2. Edelman 
3. Serviceplan Agenturgruppe 
 
Agency of the Year 
 
1. Publicis Conseil, Paris, France 
2. Rethink, Toronto, Canada 
3. Ogilvy, New York, United States 
 
Independent Agency of the Year 
 
1. Rethink, Toronto, Canada 
2. Edelman, London, United Kingdom 
3. Klick Health, Toronto, Canada 
 
Palme d'Or 
 
1. Smuggler, United States 
2. Revolver, Australia 
3. Uncharted Limbo Collective, United Kingdom 
4. O Positive, United States 
5. Iconoclast, France 
 
Creative Brand of the Year 
 
1. Coca-Cola 
2. Heineken 
3. Apple 
 
 
Agency of the Year by Track 
 
Agency of the Year - Classic 
Lola Mullenlowe, Madrid, Spain 
 
Agency of the Year - Craft 
FCB, New York, United States 
 
Agency of the Year - Engagement 
Rethink, Toronto, Canada 
 
Agency of the Year - Entertainment 
Marcel, Paris, France 
 
Agency of the Year - Experience 
Publicis Conseil, Paris, France 
 
Agency of the Year - Good 
Ogilvy, Singapore 
 
Agency of the Year - Strategy 
Rethink, Toronto, Canada 
 
Independent Agency of the Year by Track 
 
Independent Agency of the Year - Classic 
Rethink, Toronto, Canada 
 
Independent Agency of the Year - Craft 
4Creative, London, United Kingdom 
 
Independent Agency of the Year - Engagement 
Rethink, Toronto, Canada 
 
Independent Agency of the Year - Entertainment 
Modern Arts, Los Angeles, United States 
 
Independent Agency of the Year - Experience 
Rethink, Toronto, Canada 
 
Independent Agency of the Year - Good 
Edelman, London, United Kingdom 
 
Independent Agency of the Year - Strategy 
Rethink, Toronto, Canada 

 

 

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