Global marketing experience company Quad, which includes creative agency Betty and media agency Rise, has appointed Courtney Ballantini as senior vice president and head of client experience at Rise.
Ballantini will oversee all Rise client relationships and lead the Client Experience team.
She reports to Joshua Lowcock, president of media for Quad.
Lowcock said Ballantini “understands our vision to provide integrated solutions that remove friction wherever they occur in the marketing journey, while staying true to our commitments to transparency and the disruptor differentiator path we’re on. She's an ideal leader to drive Rise's ongoing transformation and enhance our client relationships.”Previously, she held executive roles at Starcom and Tyson Foods.
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