• by Fern Siegel , November 13, 2024

Creative agency Majority upped Asmirh Davis from Chief Strategy Officer to president.

Davis is a founding partner of the 3-year-old Atlanta agency.

She has been the strategic muscle behind Majority’s creative campaigns for clients such as Sprite, General Motors and BLK Match Group.

Omid Farhang, Majority’s founder-CEO, said David had played “a huge role in setting our culture, codifying our virtues and building our infrastructure. She’s the conscience of our company and the embodiment of our values.”

Prior to Majority, Davis worked at various agencies, including Huge, BBDO Atlanta, 360i and Moxie, where she developed campaigns for Verizon Wireless, Autotrader and L'Oréal.

Majority is in partnership with founder Shaquille O'Neal.