M&C Saatchi Group Names Bellan-White CEO Of Its North American Ops
- by Steve McClellan @mp_mcclellan, December 6, 2024
London-based M&C Saatchi Group has appointed Nadja Bellan-White to the new role of CEO, M&C Saatchi North America Group.
Bellan-White has served as CEO of M&C Saatchi SS+K since January and will continue in that role as well. She will also be responsible now for planning and executing an accelerated NA regional growth strategy and driving the operational integration of businesses into one P&L.
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“This appointment represents the continued evolution of our U.S. businesses and a strategic shift to a region-specific model that we’ve successfully deployed in other parts of the world,” said M&C Saatchi global CEO Zaid Al-Qassab and to whom Bellan-White will report.
Added Bellan-White: “As M&C Saatchi prepares to really put a stake in the ground in the U.S., I look forward to partnering with our US leaders to pull the best talent from each agency to create new and innovative ways of working across disciplines to provide clients not just with advertising or marketing services but with a full suite of tailored business solutions designed for their unique needs.”
The Group’s NA operations include:
M&C Saatchi SS+K, a creative agency with deep political experience that represents major brands and purpose-led organizations
M&C Saatchi Clear, a global strategy consultancy led by Rhonda Hiatt
M&C Saatchi Sport and Entertainment., a full-service PR and influencer agency specializing in sport, entertainment and lifestyle, led by Steph Lund
M&C Saatchi Performance, a performance media agency with a focus on mobile, led by Guillaume Lelait
M&C Saatchi MCD, a digital marketing and experience design agency, led by Ian Magnani
Fluency, a global data consultancy led by Tim Spencer
Before joining M&C Saatchi, Bellan-White was global CMO of VICE Media Group. Previously, she was executive partner and WPP team leader for Ogilvy & Mather Worldwide, where she led Unilever across beauty and personal care, among other duties. In 2014, she was promoted to CEO of Ogilvy Africa in Nairobi, Kenya, where she managed business across the continent.
